Rolls-Royce Cullinan Keys to a New Generation of Luxury SUVs
Rolls-Royce is a household name for its high-end cars that are designed to appeal to those who are wealthy enough to explore the world and cruise into the sunset in comfort. Cullinan is the company's first SUV, and its goal is to lure those who are wealthy away from their Range Rovers and Bentaygas.

Its innovative architecture, technology and design provide an iconic design, unmatched space and usability, as well as unbeatable off-road and on-road capabilities.
Effortless All Over
The Rolls-Royce Cullinan is designed for those who view travel as an art form or a way of living. This means that it has to be just as effortless off-road as it is on a highway. The brand's latest SUV, billed as the "first all-terrain Rolls-Royce," makes that possibility possible. Its unique features reflect a legacy that is rooted in perfection and mastery.
Cullinan does not care about bumps and imperfections. Its soft suspension makes the road feel like a smooth carpet.
During our test driving experience with the Cullinan We drove it off-road on dirt and gravel, as well as on roads that are paved, but with potholes and other imperfections. The car's all-wheel drive and big tires made it possible to tackle difficult terrain with ease. It comes with a low-riding suspension system that allows it to climb over rocks and obstacles without damaging its underside.
In rolls royce key unboxing thekeylab.co.uk to its all-terrain ability and all-terrain capability, the Cullinan is loaded with advanced technology to make the owner's journeys as easy as is possible. The SUV has forward-collision alerts with automatic emergency brakes, night-vision the vision assist, a camera system that helps you park or drive through tight spaces with adaptive cruise control, as well as warnings for lane departure. It also comes with a WiFi hotspot, navigation and an industry-leading head-up display.
The Cullinan is built with a solid construction that is highly sought-after by wealthy people. Every knob, switch or touchpoint feels as if it could last for a thousand years. At that point it may only require just a little bit of spit to continue working. The interior is decorated with wood, leather, and chrome. The Spirit of Ecstasy sits high above the dashboard, looking at the passengers and the driver.
The Cullinan offers a cabin that is loaded with latest technology, but it lacks a few gadgets that younger drivers might be looking for. It isn't equipped with driver aids, such as semi-autonomous highway and lane-keeping, or the connected devices that are becoming more frequent in cars.
The Clasp
A single push - dubbed 'Everywhere' by Rolls-Royce engineers is all it takes to unleash Cullinan's peerless off-road capability. The driver is able to fine-tune the suspension of the vehicle to absorb any bumps or ruts along the way. In addition, the propel shaft and drive ensure that all 850Nm is delivered to the front and rear wheels exactly at the right moment.
Cullinan is the first Rolls-Royce model to have an open tailgate, with the rear doors opening in a manner similar as pickup trucks. This is a design feature that gives it a more three-box design and enhances the SUV's impressive appearance. It also opens up an area for cargo that provides 21 cubic feet of space. This is with the rear seats raised, with the floor positioned lower than the base of the seatbacks in order to prevent items from slipping around.
The main cabin of the Rolls-Royce Cullinan is more practical than any Rolls-Royce production car prior to. The rear passengers, for instance are higher than front passengers and can have a better view of the world beyond their car. The rear bench can be set up in various ways to suit your needs.
To complement the more functional layout the rear-view mirrors have been reshaped and toned down in appearance, while the Rolls-Royce badge is mounted on its own smaller plinth separate from the number plate housing, with just a thin strip of jewelry for decoration. The rear lights are likewise utilitarian, having two narrow upright units that house the lights, and one piece of jewellery in their center.
Cullinan, beyond the obvious advantages of the more practical layout, is the most accommodating Rolls-Royce for families ever. Its rear bench can be configured to accommodate three passengers, while the standard panoramic roof design means that there's plenty of room to spread out. The Immersive Seating configuration lets drivers take in their surroundings in luxury, encased in the finest leather. To further enhance this sense of indulgence, a champagne cooler and whisky decanter could be housed within the central console to allow for easy access on those longer journeys.
The compartment for the rear passenger
The Cullinan, an exclusive Rolls-Royce like no other before, is identical and distinct. It's big and ostentatious, but it makes the brand accessible to new generations of potential customers who'll drive it into places where other luxury SUVs might avoid. Jackson Hole in Wyoming, where the SUV is built could be one of them.
From the side the vertical lines that flow from the front doors, down to the raised bonnet edge, and into the skid plate of metal give a strong sense of intent for an SUV ready to conquer the world. Additionally, the massive wheels and slender roofline silhouette create a distinctively tall stance that conveys a strong character.
Rolls-Royce engineers have designed a unique architecture for this car that combines a luxurious interior with peerless off-road capability and uncompromising comfort. In the process they have created a vehicle that is both practical and iconic.
The passengers seated in the rear are able to enjoy grandstand views of their surroundings thanks to the huge glass surface of the world's most renowned panoramic glass roof. And if they wish to find their current location in the world, they can simply zero in on themselves on the rear touchscreen map.
The seat backs in the rear can be folded down. This gives you a large cargo space. With a simple push of a button, they can be easily reduced without damaging the cushion. They can also be split in a 2/3 and 1/3 configuration, enhancing the car's practicality even further.
When they arrive The passengers are able to enter and exit their Rolls-Royce in absolute comfort with legs shielded from dirt thanks to a layout that sees both front and rear coach doors tucked low beneath the sill. This allows occupants to step aboard without scrubbing their pants, but will also ensure that whatever they're carrying, for instance, a Mark Rothko canvas, for instance - will be protected.
Once inside, guests will be able to toast their success by sipping a whisky from of the bottle holder concealed behind the front seats. When they're ready to take a rest and want to relax, they can sit in the heated and massaged rear seats and relax by using the adjustable neck- or shoulder-, as well as leg-rests.
The Glass Partition
With a starting price of $325,000 the Cullinan is unlike any vehicle to come out of the Rolls-Royce Goodwood factory during its 114-year existence. It's not just that it has an all-wheel drive system, but also a button marked "Off Road," and a ride height that can be adjusted. (Rolls-Royce is an organization with a long history of overland vehicles dating back to T.E. Lawrence's 1914 armored car). This is because the SUV was built to be a family vehicle that is intended to be driven by the owners, not in the hands of a chauffeur.
It's also the first vehicle to have an enclosed rear compartment that can seat three in comfort and still leave space for luggage and other gear. It also offers a range of seating options that are incredibly comfortable, including massage chairs in the rear, and the centre console is equipped with a whisky decanter as well as glasses or a champagne cooler, as well as two Rolls-Royce champagne flutes.
But it's the Spirit of Ecstasy that really places this Rolls-Royce in a class of its own with the Range Rovers and Bentaygas that have been vying for ultra-wealthy buyers' attention in recent months. The hood ornament rises up and lowers with the Cullinan and lets everyone know that this isn't an ordinary SUV.
I'm also impressed by the restraint Rolls-Royce has displayed in its cabin. While some manufacturers are inundating their cabins with a myriad of technologies Cullinan's center stack is an easy and clean display that is similar to traditional gauges.
Box-grain leather is one the most notable changes to previous Rolls-Royce models. This kind of leather is created by pressing a frame made of metal into the hide and then applying lacquer to create an inky black finish that's long-lasting and more rugged than smooth leather used in other luxury vehicles.
The Cullinan is an SUV that is able to combine all the attributes that make them so well-known. However, it has some negatives. It's absurd to spend this much money on an SUV even if it's as well-equipped as this one. If you want to buy a Cullinan you'll probably need to sell some pieces of art, or even skip your summer vacation in Nice.